The 212 Yachts Story

212 Yachts was founded from a deep love for the sea, a dedication to exceptional service, and an unwavering ambition to set the standard in luxury yacht experiences.

212 Yachts are a luxury yacht charter brokerage, that proudly combines global operations with local knowledge.

Our mission is straightforward: to deliver an exceptional, memorable experience to every client. These ambitions have been core to the 212 Yachts story since our beginnings on the French Riviera. With our main office in Antibes, we manage charters across the globe, including popular destinations in the Western and Eastern Mediterranean, the Bahamas, the Caribbean, Australia, the Indian Ocean, and other international cruising hotspots.

We specialise in arranging luxury crewed yacht charters worldwide and also provide expert yacht sales services. With extensive experience in MYBA contracts and industry-standard terms, along with comprehensive liability insurance, 212 Yachts offers a seamless, secure, and sophisticated experience in luxury yachting.

Our core company values

Integrity
We are unwaveringly committed to serving clients with honesty and maintaining the highest ethical standards. This steadfast dedication ensures trust and transparency in all our interactions, making integrity a cornerstone of our service.
Exponential Effort
Our mission is to provide ‘an extra degree of effort’ in every task, ensuring our service exceeds expectations. This dedication to going above and beyond demonstrates our commitment to excellence and hard work.
Self Improvement
Continuous self-review and a relentless pursuit of excellence are integral to our ethos. By constantly striving to improve, we ensure that our team consistently surpasses expectations and delivers impeccable service.
Customer-centric approach
Clients are at the heart of everything we do. We treat each client as a valued member of the 212 Yachts family, offering personalized and bespoke services that set us apart as a leading yacht charter brokerage.

The 212 Concept

The original “212” concept was introduced by leadership expert Sam Parker as a powerful message of motivation. The idea is simple yet impactful: at 211 degrees, water is hot. At 212 degrees, it boils. And with boiling water comes steam, which has the power to move a train. This principle underscores a core belief at 212 Yachts—that just one extra degree of effort can make all the difference. It’s this commitment to going above and beyond that defines our approach to delivering exceptional yacht charter experiences.

Contact a member of our team

Meet the CEO

Ms. Jenny Caird

Founder & CEO

Jenny Caird is the founder and CEO of 212 Yachts. In 2012 when she launched 212 Yachts, the vision for her company and clients was to apply her passion for excellent customer service to create a truly customer-focused brand.

Jenny ensures carefully selected team members have the same ethos and go above and beyond for clients. Jenny still spends much time working directly with clients, which she loves. Years of experience in the yacht industry have made Jenny an expert in her field. Whatever your query is, Jenny is highly solution orientated. With her motivation and dedication to clients, and the team, Jenny adds the extra degree in yachting. Jenny has a first class honors degree in Marine Biology from the University of Galway, Ireland, and an MBA in business. Before working in the yachting industry she gained much commercial experience in the competitive world of Management Consultancy.

In her spare time Jenny can be found rock climbing or hiking in the mountains behind Monaco and Saint Tropez. She loves being on the water too (whether on a yacht, or on her blow up paddle board) and she loves a game of golf.

What our clients say

View testimonials

Rating 5 stars

Best Holiday Ever on a Yacht

The yacht was absolutely immaculate, and we were not disappointed in the slightest. From the moment we boarded, everything exceeded our expectations. The crew were incredibly friendly, professional, and couldn’t do enough for us throughout the entire trip. They were proactive in getting the water toys out and offering their assistance but always managed to do so in a way that felt natural and unobtrusive. It was impressive how they could anticipate our needs while still maintaining a sense of privacy and comfort, making us feel completely at ease. A big thank you to you and the team at 212 Yachts, who truly were the superstars in organizing every detail. This made for an unforgettable experience, and we are incredibly grateful for all your efforts.
Matthew

Rating 5 stars

This Trip Exceeded Every Expectation I Had

I don’t even know where to begin. But let’s start with you and your team. From the first call we had over a year ago where you taught me about the charter yacht world through to today has been incredible. I truly don’t think I will adequately be able to express my LOVE for everything. From the moment you sent me the Captain's mobile number and we started communicating, he was terrific. The entire crew, everyone, was magical. They were the perfect blend of professionalism with a fun side. This trip exceeded every expectation I had and what was meant to be a once-in-a-lifetime trip is now likely going to be annual or at least every other year. Thank you for everything, Jenny!
Melissa

Rating 5 stars

Absolutely Amazing

I wanted to let you know that we had an absolute amazing time onboard From the first moment we stepped onboard we felt at home. The service, food, atmosphere – basically everything - was a 10 out of 10.
Private

Rating 5 stars

Memories We Will Cherish

I have been chartering yachts for many years now, and A4A has been a standout by far. From the moment we stepped on board, it was clear that this yacht was something special. It is incredible—modern, sleek, and spacious—offering the perfect balance of luxury and comfort. There is not much else you could ask for! The attention to detail was evident throughout the trip. A huge thank you to the crew, especially Captain Maurizio and Stewardess Mia, who were professional, experienced, and always attentive. Their dedication truly made this an unforgettable experience. Also, a big thank you to Jenny and her team at 212 Yachts for ensuring everything was prepared flawlessly—it just worked like clockwork!
Sophie

212 Careers

212 Yachts is always on the look out for talent. We are looking for candidates with a can-do attitude and skills that will add to the success of 212 Yachts, and your own personal development.

View Open Roles